BEGIN:VCALENDAR
VERSION:2.0
X-WR-CALNAME:mmb2026
X-WR-CALDESC:Event Calendar
METHOD:PUBLISH
CALSCALE:GREGORIAN
PRODID:-//Sched.com Mastering The Music Business (MMB) 2026//EN
X-WR-TIMEZONE:UTC
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260901T080000Z
DTEND:20260901T084000Z
SUMMARY:(EN) The Global Gateway: Export Strategies for Today’s Music (Panel)
DESCRIPTION:The Global Gateway: Export Strategies for Today’s Music\n\nExpanding into international markets takes more than great music—it requires the right strategy\, partnerships\, and timing. This panel explores how artists and music professionals can successfully grow their careers beyond their home territories\, from choosing the right markets and building international networks to making the most of showcase festivals\, export offices\, and digital opportunities. Join industry experts as they share practical insights into navigating today's global music landscape.
CATEGORIES:PANEL
LOCATION:MUGUREL VRABETE ROOM\, HOTEL CARO
SEQUENCE:0
UID:0e6d5367bf8877602de4d9873fb4b735
URL:http://mmb2026.sched.com/event/0e6d5367bf8877602de4d9873fb4b735
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260901T080000Z
DTEND:20260901T084000Z
SUMMARY:(RO) Hired Stage Guns (Panel)
DESCRIPTION:Behind countless albums\, tours\, TV shows\, and live performances are session musicians\, the highly skilled professionals who bring other artists' music to life. But what does it actually mean to build a career as a session musician\, and is it a viable full-time profession?\n\nThis panel explores the realities of life as a session musician\, from finding your first gigs and building a reputation to navigating the freelance nature of the job. How do session musicians get hired? What skills and mindset are essential? How stable is the income\, and what are the biggest challenges and opportunities in this career path?
CATEGORIES:PANEL
LOCATION:NICU COVACI ROOM\, HOTEL CARO
SEQUENCE:0
UID:dab6d515fbbe20516d46312da7e73e3e
URL:http://mmb2026.sched.com/event/dab6d515fbbe20516d46312da7e73e3e
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260901T080000Z
DTEND:20260901T084000Z
SUMMARY:(RO) Vocal Coaching (Workshop)
DESCRIPTION:\n
CATEGORIES:WORKSHOP
LOCATION:LAURA STOICA ROOM\, HOTEL CARO
SEQUENCE:0
UID:ce768f5d21764cb59db7d8e619ef3019
URL:http://mmb2026.sched.com/event/ce768f5d21764cb59db7d8e619ef3019
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260901T091500Z
DTEND:20260901T095500Z
SUMMARY:(RO) AFO + Bean (Keynote)
DESCRIPTION:\n
CATEGORIES:INTERVIEW
LOCATION:MUGUREL VRABETE ROOM\, HOTEL CARO
SEQUENCE:0
UID:7d362f29f5da6693a77212fee7f75962
URL:http://mmb2026.sched.com/event/7d362f29f5da6693a77212fee7f75962
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260901T091500Z
DTEND:20260901T095500Z
SUMMARY:(RO) The Creator Economy Meets the Main Stage: Visa x Untold and the Business of Backing Artists (Panel)
DESCRIPTION:At Untold\, Visa built a partnership that puts creators front and center\, not as content vendors\, but as voices worth investing in. In this panel\, the key players behind the collaboration share how the model was designed\, what the business case looked like\, and what it means for a brand of Visa's scale to genuinely back emerging talent. A conversation for anyone working at the intersection of artist management\, festival programming\, and brand partnerships.
CATEGORIES:PANEL
LOCATION:NICU COVACI ROOM\, HOTEL CARO
SEQUENCE:0
UID:138820c756474a6b034af79cb126e91b
URL:http://mmb2026.sched.com/event/138820c756474a6b034af79cb126e91b
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260901T091500Z
DTEND:20260901T095500Z
SUMMARY:(RO) MMB - Conference Playbook (Workshop)
DESCRIPTION:Music business conferences are events that\, in theory\, are pretty straightforward. But if you want to really understand the ways in which you can profit most from three days of panels\, workshops\, and showcases - here is a playbook from the founder of MMB\, Anca Lupeș.
CATEGORIES:WORKSHOP
LOCATION:LAURA STOICA ROOM\, HOTEL CARO
SEQUENCE:0
UID:1640051ec4291e792d78d26980069286
URL:http://mmb2026.sched.com/event/1640051ec4291e792d78d26980069286
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260901T100000Z
DTEND:20260901T110000Z
SUMMARY:Bite & Beat by RAW MUSIC x EMEE
DESCRIPTION:Anais Vacariu - Born in Australia and raised in Romania\, Anais now splits her time between Bucharest and Berlin\, where she writes and produces her own music. What started as a consistent\, distinctive presence on social media has turned into something tangible: a fan community that doesn’t just double-tap but shows up. Their momentum helped land her a slot at Electric Castle 2026 and continues to drive ticket sales for her live shows and steady demand for her merch.\n\nHer debut show in Expirat Club\, Bucharest\, confirmed the depth of that connection\, filling the room with an audience that knew the songs word for word. With a sound she describes as dark pop orchestral rock\, built around powerful vocals and emotionally charged performances\, Anais is currently finishing her debut album\, the next chapter of a project that has grown organically from social media to stage.
CATEGORIES:
LOCATION:MMB Lobby\, https://www.carohotel.ro/?lang=en
SEQUENCE:0
UID:7f4ac569f06f9283abcaae740d4f5e9b
URL:http://mmb2026.sched.com/event/7f4ac569f06f9283abcaae740d4f5e9b
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260901T110000Z
DTEND:20260901T114000Z
SUMMARY:(EN) Navigating Stress and Psyche in the Music Business (Panel)
DESCRIPTION:In the music industry\, a crisis is never a question of if\, but when. A leaked statement\, a cancelled show\, a controversy that spirals overnight — reputation can take years to build and hours to lose. This session looks at what actually happens when things fall apart: how artists\, managers\, and labels respond under pressure\, what separates those who recover from those who don't\, and why some careers even come out stronger on the other side.\n\nDrawing on real cases from the music business\, we'll break down the anatomy of a reputational crisis — from the first spark to full-blown storm — and explore practical strategies for navigating it: when to speak\, when to stay silent\, who should deliver the message\, and how to rebuild trust with audiences\, partners\, and the media.\n\nBecause in the end\, it's not the storm that defines you. It's what you make of it when it breaks.
CATEGORIES:PANEL
LOCATION:MUGUREL VRABETE ROOM\, HOTEL CARO
SEQUENCE:0
UID:863f958385983106de4b9c9c54737fea
URL:http://mmb2026.sched.com/event/863f958385983106de4b9c9c54737fea
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260901T110000Z
DTEND:20260901T114000Z
SUMMARY:(EN) The Show Behind the Show: Inside Festival & Live Event Production (Panel)
DESCRIPTION:What does it take to turn a festival concept into a world-class live experience? From stage design and technical production to artist hospitality\, logistics\, and last-minute crisis management\, producing a large-scale event requires precision\, teamwork\, and the ability to adapt under pressure.\n\nThis panel brings together experienced production professionals to discuss the realities behind major festivals and concerts. Topics include production planning and budgeting\, advancing with artists and crews\, coordinating multiple stakeholders\, sustainability and safety\, managing unexpected challenges\, and the technologies shaping the future of live event production. An essential session for anyone interested in the operational side of the live music industry.
CATEGORIES:PANEL
LOCATION:LAURA STOICA ROOM\, HOTEL CARO
SEQUENCE:0
UID:b01afe9498adad407bfe21480975d86b
URL:http://mmb2026.sched.com/event/b01afe9498adad407bfe21480975d86b
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260901T110000Z
DTEND:20260901T114000Z
SUMMARY:(EN) Young\, Loud and Fearless: A Eurovision Story (Panel)
DESCRIPTION:The road to one of the biggest Romanian performances at Eurovision with a very young band.
CATEGORIES:PANEL
LOCATION:NICU COVACI ROOM\, HOTEL CARO
SEQUENCE:0
UID:9c507c04164296700c05742281f2edfe
URL:http://mmb2026.sched.com/event/9c507c04164296700c05742281f2edfe
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260901T121500Z
DTEND:20260901T125500Z
SUMMARY:(EN) Stand Out or Fade Out: The New Rules of Festival Positioning (Panel)
DESCRIPTION:The festival market is becoming increasingly crowded\, making it harder than ever for festivals to stand out\, remain relevant\, and build lasting relationships with their audiences and partners. With so many events competing for the same audiences\, attention\, funding\, and resources\, success often depends on having a clear and distinctive position.\n\nBut what does “positioning” actually mean for a festival? It goes beyond having a strong identity or a catchy slogan — it is about defining what makes a festival unique\, who it is for\, and why people should choose it over the many alternatives. It is also about understanding how a festival positions itself towards potential partners and sponsors: what it can offer them\, what makes the partnership meaningful\, and how its identity\, audience\, values\, and cultural relevance can translate into a compelling proposition for brands.\n\nThis panel will explore how festivals can define and communicate their position\, differentiate themselves in a competitive market\, and build partnerships that go beyond traditional sponsorship models.
CATEGORIES:PANEL
LOCATION:NICU COVACI ROOM\, HOTEL CARO
SEQUENCE:0
UID:0ee3f1f68fbe2e433eaa9b9ac2caec4d
URL:http://mmb2026.sched.com/event/0ee3f1f68fbe2e433eaa9b9ac2caec4d
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260901T121500Z
DTEND:20260901T125500Z
SUMMARY:(RO) Nibiru - The Story (Panel)
DESCRIPTION:Nibiru’s journey is a story of ambition\, rapid growth and rethinking what a festival can become. Starting from a large-scale event concept\, Nibiru has evolved into a broader entertainment destination\, bringing together music\, experiences\, hospitality\, food\, leisure and community in one space.\n\nIn this session\, we’ll explore the vision and strategy behind this transformation: how do you build an entirely new entertainment ecosystem\, scale an event into a destination\, and create an experience that goes beyond the traditional festival format?\n\nFrom the challenges of infrastructure and operations to programming\, branding\, audience development and long-term growth\, this conversation will offer a behind-the-scenes look at how Nibiru is shaping a new model for entertainment in Romania.
CATEGORIES:PANEL
LOCATION:LAURA STOICA ROOM\, HOTEL CARO
SEQUENCE:0
UID:4a672142a73bb08e667a27b5b56dd416
URL:http://mmb2026.sched.com/event/4a672142a73bb08e667a27b5b56dd416
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260901T121500Z
DTEND:20260901T130000Z
SUMMARY:(RO) The Original Cover (Panel)
DESCRIPTION:Are cover bands a good way to earn a living in the music business? And are they an accelarator or a brake for an emerging artist trying to promote their music - Can cover bands provide a sustainable career in today's music industry? For many musicians\, performing covers offers a reliable source of income\, valuable live experience\, and opportunities to build a loyal audience. But does it also come with creative limitations?\n\nThis panel explores the role of cover bands in the modern music business\, examining whether they serve as a financial foundation\, a career destination\, or a stepping stone toward an original artist career.
CATEGORIES:PANEL
LOCATION:MUGUREL VRABETE ROOM\, HOTEL CARO
SEQUENCE:0
UID:36822af699f6947fc6e74c0ff7543656
URL:http://mmb2026.sched.com/event/36822af699f6947fc6e74c0ff7543656
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260901T130000Z
DTEND:20260901T140000Z
SUMMARY:Off the Clock Reception by Epicenter Hub
DESCRIPTION:\n
CATEGORIES:
LOCATION:MMB Lobby\, https://www.carohotel.ro/?lang=en
SEQUENCE:0
UID:9e9346a9d649294ee7d807629191720f
URL:http://mmb2026.sched.com/event/9e9346a9d649294ee7d807629191720f
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260901T173000Z
DTEND:20260901T180000Z
SUMMARY:Helda (RO)
DESCRIPTION:Helda is the anatomy of the courage to celebrate music beyond any template that has existed on the local scene so far. The mission is simple: to create the moment when each of our dreams is woven into silk and distortion\, all of us together\, beneath the same pool of light.\nIn 2026\, things change.\nLet’s set out.\nWe are Helda.
CATEGORIES:SHOWCASE
LOCATION:Expirat - Indoor Stage\, Strada Doctor Constantin Istrati 1\, 040542 București\, Romania
SEQUENCE:0
UID:82980f6273db67bd5c60bcc3c04612d2
URL:http://mmb2026.sched.com/event/82980f6273db67bd5c60bcc3c04612d2
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260901T180500Z
DTEND:20260901T183500Z
SUMMARY:ImstillFranci (RO)
DESCRIPTION:𝗶𝗺𝗦𝘁𝗶𝗹𝗹𝗙𝗿𝗮𝗻𝗰𝗶 is a Romanian-born\, internationally-raised singer-songwriter whose music sits at the intersection of cinematic pop and deeply personal storytelling. She crafts songs that feel both intimate and expansive\, layering raw feeling with meticulous sonic detail. From her breakout support slot on the Abor & Tynna European tour to her semifinalist run at Eurovision România 2026\, Franci has established herself as an artist who doesn’t just perform emotion\, she engineers it. “Traces of Us” is her most sonically daring release yet\, a song that opens in deceptive calm\, turns itself on its head\, and lands in the stillness of acceptance.
CATEGORIES:SHOWCASE
LOCATION:Expirat - Garden Stage\, Strada Doctor Constantin Istrati 1\, 040542 București\, Romania
SEQUENCE:0
UID:e341f5bd8865e0f9129706bf19fb9e51
URL:http://mmb2026.sched.com/event/e341f5bd8865e0f9129706bf19fb9e51
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260901T184000Z
DTEND:20260901T191000Z
SUMMARY:The Boondocks (EE)
DESCRIPTION:𝗧𝗵𝗲 𝗕𝗼𝗼𝗻𝗱𝗼𝗰𝗸𝘀 (Estonia) - since their humble beginnings in the small coastal town of Pärnu\, they've made a name for themselves with a catalogue that already spans five acclaimed albums. Influenced by British guitar pop\, post-punk and early R&B\, theirs is a multi-layered affair: a gritty\, hard-hitting\, guitar-oriented rock'n'roll sound — rough and rebellious — set against polished image\, pop melodies\, biting wit and laid-back grooves.\n\nLong-time critical darlings\, The Boondocks have dominated the Estonian scene for a decade. Their accolades include Newcomer of the Year (Radio 2\, 2016)\, Album of the Year (Radio 2\, 2018)\, and back-to-back Rock Album of the Year wins at the Estonian Music Awards for "Soup Can Pop Band" (2021) and "Silver Buzz" (2025) — plus Album Design of the Year in 2026 for their visual aesthetic.\n\nTheir latest\, "Silver Buzz" (2025)\, is their most ambitious era yet: retro-inspired sonics meet modern production\, with a full orchestra woven in — a nod to the band's collective obsession with cinema\, and proof of a group still pushing its sound forward after ten years.
CATEGORIES:SHOWCASE
LOCATION:Expirat - Indoor Stage\, Strada Doctor Constantin Istrati 1\, 040542 București\, Romania
SEQUENCE:0
UID:218f01704f891bb963d22f6cb6a369d4
URL:http://mmb2026.sched.com/event/218f01704f891bb963d22f6cb6a369d4
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260901T191500Z
DTEND:20260901T194500Z
SUMMARY:Simona Delegeanu (RO)
DESCRIPTION:𝗦𝗶𝗺𝗼𝗻𝗮 𝗗𝗲𝗹𝗲𝗴𝗲𝗮𝗻𝘂 is an emerging singer\, producer and multi-instrumentalist\, exploring a sound where contemporary R&B and soul intertwine with influences from Romanian folk music.\n\nPerforming solo\, she uses live looping to build layered compositions from vocals\, guitar\, synths and the caval\, creating an intimate and emotionally charged live experience.She first gained wider recognition in 2024 through her appearance on The Voice of Romania\, where her performance of “Of\, Leliță Mărioară” went viral and led to the release of her debut single.\n\nA self-taught musician\, she produced her first songs independently and is currently working on her debut EP\, inspired by contemporary reinterpretations of traditional Romanian folk songs.
CATEGORIES:SHOWCASE
LOCATION:Expirat - Garden Stage\, Strada Doctor Constantin Istrati 1\, 040542 București\, Romania
SEQUENCE:0
UID:4e5648a75eb976248181cb1e08330aeb
URL:http://mmb2026.sched.com/event/4e5648a75eb976248181cb1e08330aeb
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260901T195000Z
DTEND:20260901T202000Z
SUMMARY:Armand Popa (RO)
DESCRIPTION:𝗔𝗿𝗺𝗮𝗻𝗱 𝗣𝗼𝗽𝗮 is a Bucharest-based artist and producer whose work has evolved from indie-leaning psychedelic rock and shoegaze into a raw\, high-energy psychedelic rock sound.\n\nEntirely self-produced and shaped by years of writing and producing for other artists\, his music is driven by fuzz-drenched guitars and immersive textures\, offering a critical view of modern society and its emotional impact. His latest album “Fuzz Panic\,” recorded at Avanpost Studio\, marks this shift and is built for an intense live experience.
CATEGORIES:SHOWCASE
LOCATION:Expirat - Indoor Stage\, Strada Doctor Constantin Istrati 1\, 040542 București\, Romania
SEQUENCE:0
UID:8b1fe4028e14504efd5b6cf840935c5c
URL:http://mmb2026.sched.com/event/8b1fe4028e14504efd5b6cf840935c5c
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260901T203500Z
DTEND:20260901T212000Z
SUMMARY:GRIMUS (RO)
DESCRIPTION:𝗚𝗿𝗶𝗺𝘂𝘀 is one of the most representative bands of the Romanian alternative scene\, with a career spanning over two decades. Hailing from Cluj\, they’ve built a solid\, consistent track record: six studio albums and a constant presence on both local and international stages.\n\nOver the years\, Grimus have shared the stage with world-renowned artists\, opening for the likes of Queen\, Red Hot Chili Peppers\, Placebo\, Hurts\, Kasabian\, Deep Purple\, Roxette\, Eros Ramazzotti and Sophie Ellis-Bextor. Beyond Romania\, they’ve toured the UK\, India\, the Netherlands\, Austria\, Poland\, the Czech Republic\, Serbia\, Bulgaria and Moldova.\n\nWith every live performance\, Grimus stand out through an intense\, refined sound and authentic\, vibrant shows that reflect the depth of their musical universe.
CATEGORIES:SHOWCASE
LOCATION:Expirat - Indoor Stage\, Strada Doctor Constantin Istrati 1\, 040542 București\, Romania
SEQUENCE:0
UID:619b72a023bf113905b56cb9f70404a4
URL:http://mmb2026.sched.com/event/619b72a023bf113905b56cb9f70404a4
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260902T080000Z
DTEND:20260902T084000Z
SUMMARY:(EN) Revenue Sources for the Independent Musician (Panel)
DESCRIPTION:Building a sustainable career in music means looking beyond a single source of income. While streaming has transformed the industry\, successful artists and music businesses rely on a diverse mix of revenue streams to support long-term growth.\n\nThis panel explores the key ways music generates value today\, from streaming royalties\, publishing\, neighbouring rights\, and sync licensing to merchandise\, YouTube monetization\, fan memberships\, crowdfunding platforms like Patreon\, and direct-to-fan strategies. Industry experts will break down how each revenue stream works\, what opportunities they offer\, and how artists can combine them into a sustainable business model in today's ever-evolving music landscape.
CATEGORIES:PANEL
LOCATION:LAURA STOICA ROOM\, HOTEL CARO
SEQUENCE:0
UID:31c8bea91b49abca6324a81bdc4718f9
URL:http://mmb2026.sched.com/event/31c8bea91b49abca6324a81bdc4718f9
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260902T080000Z
DTEND:20260902T084000Z
SUMMARY:(RO) The Next Generation: Young Professionals Shaping the Music Industry (Panel)
DESCRIPTION:The future of the music business is being shaped by a new generation of professionals bringing fresh perspectives\, innovative ideas\, and new ways of working. This panel brings together young professionals from across the industry to discuss how they started their careers\, the challenges they've faced\, and the opportunities they see for the future. A conversation about breaking into the music business\, building meaningful networks\, and redefining the industry for the next generation.
CATEGORIES:PANEL
LOCATION:NICU COVACI ROOM\, HOTEL CARO
SEQUENCE:0
UID:67ace16b4150738ab585139cc1bc220a
URL:http://mmb2026.sched.com/event/67ace16b4150738ab585139cc1bc220a
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260902T080000Z
DTEND:20260902T084000Z
SUMMARY:(RO) Workshop Songwriting
DESCRIPTION:\n
CATEGORIES:WORKSHOP
LOCATION:MUGUREL VRABETE ROOM\, HOTEL CARO
SEQUENCE:0
UID:8dfa68b82503d10da7fb099315debfa8
URL:http://mmb2026.sched.com/event/8dfa68b82503d10da7fb099315debfa8
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260902T091500Z
DTEND:20260902T095500Z
SUMMARY:(EN) Own the Road: Practical Strategies for DIY Artists (Panel)
DESCRIPTION:A practical discussion panel focused on the realities of DIY touring in today’s music industry. Designed for independent artists\, managers\, and promoters\, the panel explores how to plan\, book\, promote\, and sustain successful tours without the support of major agencies or labels. Topics include venue outreach\, budgeting\, routing\, marketing strategies\, merchandise sales\, audience building\, partnerships\, and overcoming common challenges on the road. Through real-world experiences and actionable advice\, participants will gain valuable insights into creating sustainable touring opportunities while maintaining creative and financial independence.
CATEGORIES:PANEL
LOCATION:LAURA STOICA ROOM\, HOTEL CARO
SEQUENCE:0
UID:41fdaf151b30e1cb6fb296dfa202fe9a
URL:http://mmb2026.sched.com/event/41fdaf151b30e1cb6fb296dfa202fe9a
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260902T091500Z
DTEND:20260902T095500Z
SUMMARY:(RO) Instrument or Author? AI and the New Order of Creation (Panel)
DESCRIPTION:AI is rapidly changing the way music is created\, produced and distributed — but where do we draw the line between a tool and a creator? This panel explores how artificial intelligence is reshaping the creative process\, from songwriting and production to ownership\, authorship and the future of the music business.
CATEGORIES:PANEL
LOCATION:NICU COVACI ROOM\, HOTEL CARO
SEQUENCE:0
UID:b8be3ae1072318ba841b8bfb9dfd057a
URL:http://mmb2026.sched.com/event/b8be3ae1072318ba841b8bfb9dfd057a
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260902T091500Z
DTEND:20260902T095500Z
SUMMARY:(RO) Workshop Songwriting
DESCRIPTION:\n
CATEGORIES:WORKSHOP
LOCATION:MUGUREL VRABETE ROOM\, HOTEL CARO
SEQUENCE:0
UID:6fa97f85f1324645071f57e42d0ca86a
URL:http://mmb2026.sched.com/event/6fa97f85f1324645071f57e42d0ca86a
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260902T100000Z
DTEND:20260902T110000Z
SUMMARY:Sound Break by BCR
DESCRIPTION:ILINCA first gained recognition through her unique vocal technique—yodelling. In 2015\, she reached the semifinals of Vocea României\, and in 2017 she represented Romania at the Eurovision Song Contest 2017\, finishing 7th in the grand final in Kyiv.\nIn 2025\, ILINCA released the studio album Balkan Mama together with Gadjo Dilo\, returning to her roots and exploring traditional influences reinterpreted in a contemporary way.\nIn 2026\, she is preparing the release of her debut solo album\, marking a new artistic chapter that further develops her personal sound and vision.\n\n
CATEGORIES:
LOCATION:MMB Lobby\, https://www.carohotel.ro/?lang=en
SEQUENCE:0
UID:19de4f0fd3fc29577114e0e8fc357a13
URL:http://mmb2026.sched.com/event/19de4f0fd3fc29577114e0e8fc357a13
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260902T110000Z
DTEND:20260902T114500Z
SUMMARY:(EN) What Europe's Top Bookers Look for in Live Acts (Panel)
DESCRIPTION:With thousands of artists competing for a limited number of festival slots\, what makes a live act stand out? Is it streaming numbers\, social media presence\, ticket sales\, a unique artistic vision\, or simply an unforgettable performance?\n\nIn this panel\, representatives from some of Europe's leading festivals share what they expect from the artists they book and how those expectations are evolving. From live performance quality and audience engagement to professionalism\, market readiness\, and long-term career potential\, the discussion will offer a behind-the-scenes look at how programming decisions are made.
CATEGORIES:PANEL
LOCATION:NICU COVACI ROOM\, HOTEL CARO
SEQUENCE:0
UID:a247c219d7e110a19cc2723d5d56f717
URL:http://mmb2026.sched.com/event/a247c219d7e110a19cc2723d5d56f717
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260902T110000Z
DTEND:20260902T114000Z
SUMMARY:(RO) Fighting Fake Tickets (Panel)
DESCRIPTION:Fake tickets are becoming an increasingly serious challenge for the music industry. But what can we do about it?\n\nThis panel explores the growing threat of ticket fraud and its impact on fans\, artists\, promoters\, venues and the wider live music ecosystem. From counterfeit tickets and online scams to resale abuse\, we’ll discuss how the industry can work together to protect audiences\, build trust and create a safer live event experience.
CATEGORIES:PANEL
LOCATION:LAURA STOICA ROOM\, HOTEL CARO
SEQUENCE:0
UID:3cbf9b52e853d405b95748afeb2e25e8
URL:http://mmb2026.sched.com/event/3cbf9b52e853d405b95748afeb2e25e8
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260902T110000Z
DTEND:20260902T114000Z
SUMMARY:(RO) Financing opportunities for Education\, Youth and Mobilities at Erasmus+ (Panel)
DESCRIPTION:How can Erasmus+ support music professionals\, educators and organisations in developing international projects and mobility opportunities? This practical session will explore key Erasmus+ actions\, including KA220-YOU\, KA220-VET and KA1\, covering eligibility\, application steps\, annual deadlines and available funding. The speakers will also draw on their own experience with Erasmus+ projects\, including New European Music Teacher (NEMT) and BeatAgora Camps\, sharing practical insights into developing and implementing such initiatives.
CATEGORIES:PANEL
LOCATION:MUGUREL VRABETE ROOM\, HOTEL CARO
SEQUENCE:0
UID:009767be734ac0857ee998b02c47b72f
URL:http://mmb2026.sched.com/event/009767be734ac0857ee998b02c47b72f
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260902T121500Z
DTEND:20260902T125500Z
SUMMARY:(EN) Myths and Truths About the Holy Algorithm (Panel)
DESCRIPTION:This panel explores how today's music discovery algorithms shape the way audiences find new artists\, what actually influences discoverability\, and which strategies help musicians build sustainable audiences beyond playlists and viral moments. Industry experts separate myths from reality and share practical insights on growing your music in an increasingly algorithm-driven ecosystem.
CATEGORIES:PANEL
LOCATION:LAURA STOICA ROOM\, HOTEL CARO
SEQUENCE:0
UID:72f6e387f0d329929dfff885fa962301
URL:http://mmb2026.sched.com/event/72f6e387f0d329929dfff885fa962301
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260902T121500Z
DTEND:20260902T125500Z
SUMMARY:(EN) New Blood\, Heavy Sound: What Draws Youth to Metal Today (Panel)
DESCRIPTION:Metal has seen signs of a comeback in recent years\, but is it truly growing or simply maintaining a loyal fanbase? How popular is the genre among younger generations\, and what attracts them to it today? Are there noticeable differences in values\, music preferences\, and community engagement between younger and older metalheads?
CATEGORIES:PANEL
LOCATION:MUGUREL VRABETE ROOM\, HOTEL CARO
SEQUENCE:0
UID:d2acbe7b08894a82d74c8783b51eb591
URL:http://mmb2026.sched.com/event/d2acbe7b08894a82d74c8783b51eb591
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260902T121500Z
DTEND:20260902T125500Z
SUMMARY:(RO) BRANDS × MUSIC — How Brands Choose Who to Play With (Panel)
DESCRIPTION:What makes a brand choose one artist\, festival\, or music project over another? This panel explores what really drives brand–music partnerships\, from audience fit\, cultural relevance\, and reach to credibility\, authenticity\, creative freedom\, and commercial value. We’ll look at what makes an artist or project attractive to brands\, what can turn a promising collaboration into a missed opportunity\, and how artists\, managers\, festivals\, and agencies can build stronger\, more meaningful partnerships beyond simply putting a logo next to music.
CATEGORIES:PANEL
LOCATION:NICU COVACI ROOM\, HOTEL CARO
SEQUENCE:0
UID:d21400d75864d31353e2e316af8b4e43
URL:http://mmb2026.sched.com/event/d21400d75864d31353e2e316af8b4e43
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260902T130000Z
DTEND:20260902T140000Z
SUMMARY:After Sessions Reception by Overground Music
DESCRIPTION:From Maramureș in northern Romania\, Ligia Hojda carries the imprint of where she grew up — a land of fields\, hills\, mountains\, and old traditional songs passed down through generations. That cultural inheritance threads through her sensibility and artistic curiosity\, producing a musical world where Maramureș roots meet indie\, folk\, pop\, and alternative influences. Her music explores human fragility\, the contrast between dark and light\, rebirth\, longing\, and the connection to nature. She has released tracks like Nomazi and Fire Gun\, and co-founded the MA RA MU project\, which explores the bridge between the archaic and the contemporary.
CATEGORIES:
LOCATION:MMB Lobby\, https://www.carohotel.ro/?lang=en
SEQUENCE:0
UID:2dcbf0eb3cdeb800539133eeeb7749ab
URL:http://mmb2026.sched.com/event/2dcbf0eb3cdeb800539133eeeb7749ab
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260902T173000Z
DTEND:20260902T180000Z
SUMMARY:Phony Job (RS)
DESCRIPTION:𝗣𝗵𝗼𝗻𝘆 𝗝𝗼𝗯 (RS) is a music project created by Petar Bogojević in 2023\, born from the need to shape and present his musical sketches. The debut release “Tommy\,” signed to Belgrade’s Kontra Rights label\, arrived in summer 2023\, followed by the single and video “Woohoo Head” in June 2024 and a Live EP from Down There Studios.\n\nThe sound is inspired by the 60s but also by modern vibes from bands like Allah Las\, Mystic Braves\, The Black Angels and The Dandy Warhols\, with Phony Job’s most recognizable moments coming from fuzz guitars and organ solos. Their latest 4-track EP “Head for the Sun” landed in March 2025.\n\nPhony Job are Emilija Đonin (vocals\, organ\, tambourine)\, Jelisaveta Todorov (drums)\, Marko Obradović (guitar)\, Ivan Avramelović (bass)\, Sebastian Gubik (guitar) and Petar Bogojević (vocals\, guitar\, keys). Fresh off their first Serbian tour in late 2024\, the band is now focused on bringing their music to regional audiences while working on their debut album.
CATEGORIES:SHOWCASE
LOCATION:Expirat - Indoor Stage\, Strada Doctor Constantin Istrati 1\, 040542 București\, Romania
SEQUENCE:0
UID:9d4e8e81652e456abe163cd58fbb17f6
URL:http://mmb2026.sched.com/event/9d4e8e81652e456abe163cd58fbb17f6
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260902T180500Z
DTEND:20260902T183500Z
SUMMARY:Cristina Lupu (RO)
DESCRIPTION:Bucharest-based singer-songwriter Cristina Lupu crafts atypical art-folk that blends playfulness\, nostalgia\, and raw emotion. Since her debut with SWEET·AMNESIA\, she has captivated audiences at major festivals like Electric Castle\, evolving from intimate solo performances into a powerful\, multi-instrumental ensemble. Currently in the studio for her 2027 album\, Cristina is bringing a bolder\, high-energy sound to the stage this year!
CATEGORIES:SHOWCASE
LOCATION:Expirat - Garden Stage\, Strada Doctor Constantin Istrati 1\, 040542 București\, Romania
SEQUENCE:0
UID:ab82ddd8e8bade0ba89eea4929123365
URL:http://mmb2026.sched.com/event/ab82ddd8e8bade0ba89eea4929123365
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260902T184000Z
DTEND:20260902T191000Z
SUMMARY:Marquis Collective (RO)
DESCRIPTION:𝗠𝗮𝗿𝗾𝘂𝗶𝘀 𝗖𝗼𝗹𝗹𝗲𝗰𝘁𝗶𝘃𝗲 is a jazz fusion band whose artistic core is in constant reconfiguration around the vision of Patricia Marchiș\, always exploring and expanding the boundaries of the genre.\n\nThe group has established itself as a distinct voice on the Romanian contemporary scene\, with a remarkable trajectory. From European stages like Mittelfest (IT)\, Nei Suoni dei Luoghi (IT) and Sunset Sunside (FR) to leading festivals at home - Gărâna Jazz\, Timișoara Jazz\, JazzCave\, Sibiu Jazz\, Classix and Johnny Răducanu\, Marquis Collective have cemented their status as a landmark of the new fusion wave.\n\nTheir most recent show\, "Metamorphosis\," was described by international critics as "dynamic\, fluid and radiant." The project blends classical virtuosity\, the freedom of jazz and the energy of rock into a modern sonic construction\, one that's essential to experience live.
CATEGORIES:SHOWCASE
LOCATION:Expirat - Indoor Stage\, Strada Doctor Constantin Istrati 1\, 040542 București\, Romania
SEQUENCE:0
UID:57be3396e2833bce356804e29952f330
URL:http://mmb2026.sched.com/event/57be3396e2833bce356804e29952f330
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260902T191500Z
DTEND:20260902T194500Z
SUMMARY:Charlotte Colace (DE)
DESCRIPTION:𝗖𝗵𝗮𝗿𝗹𝗼𝘁𝘁𝗲 𝗖𝗼𝗹𝗮𝗰𝗲 is an independent Berlin-based soul artist who draws on her French-Cuban roots to craft a sound that bridges vintage soul nostalgia with modern grooves and heartfelt storytelling. Her powerful stage presence earned her the Listen to Berlin Artist Award 2025 — even before she'd released any music on streaming platforms.\n\nShe's shared stages with artists like Omah Lay and Nick Hakim\, and lent her voice to projects such as Sorvina\, Stella & The Longos\, and the BiPoC choir A Song For You\, before stepping into her own spotlight with her four-piece live band.\n\nWith over 40\,000 monthly Spotify listeners\, Charlotte is carving out her own soulful universe. Her debut EP "No Way But Through" (March 2026)\, co-produced with Tremendous Aron\, is a raw\, cinematic journey through love\, loss and self-discovery.
CATEGORIES:SHOWCASE
LOCATION:Expirat - Garden Stage\, Strada Doctor Constantin Istrati 1\, 040542 București\, Romania
SEQUENCE:0
UID:b2dbbfa597b7b3314998f9b271a2a0f1
URL:http://mmb2026.sched.com/event/b2dbbfa597b7b3314998f9b271a2a0f1
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260902T195000Z
DTEND:20260902T202000Z
SUMMARY:SLICR (BG)
DESCRIPTION:𝗦𝗟𝗜𝗖𝗥 (BG) is a five-piece band combining hypnotic noise rock with analog video projections. Their sound embraces distortion and atmospheric reverb in a 1960s wall-of-sound aesthetic.\n\nBecause of the band’s audiovisual nature\, their live performance turns visual media into an essential expressive element alongside the music. Using a chain of VHS players and other analog video modulators\, they project visuals that are conceptually connected and sonically synchronized with their live set.
CATEGORIES:SHOWCASE
LOCATION:Expirat - Indoor Stage\, Strada Doctor Constantin Istrati 1\, 040542 București\, Romania
SEQUENCE:0
UID:852f707f46cb5c8f17ddb36deadc37c0
URL:http://mmb2026.sched.com/event/852f707f46cb5c8f17ddb36deadc37c0
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260902T203500Z
DTEND:20260902T212000Z
SUMMARY:ALEXANDRA CĂPITĂNESCU (RO)
DESCRIPTION:Fresh off her Top 3 finish at the Eurovision Song Contest\, Alexandra Căpitănescu joins the stage as our official HEADLINER for the MMB Showcase Festival! \n\nKnown for her haunting vocals and boundary-pushing artistic vision\, Alexandra is dominating the airwaves with her latest hit\, "Choke Me"\, a track that blends dark pop with unapologetic emotional power.
CATEGORIES:SHOWCASE
LOCATION:Expirat - Indoor Stage\, Strada Doctor Constantin Istrati 1\, 040542 București\, Romania
SEQUENCE:0
UID:7e7d27f20c95b3450f51d78d47815fc5
URL:http://mmb2026.sched.com/event/7e7d27f20c95b3450f51d78d47815fc5
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260903T080000Z
DTEND:20260903T084000Z
SUMMARY:(EN) Community as Currency: The Business Behind the Fanbase (Panel)
DESCRIPTION:&nbsp\;Everyone talks about building a fanbase\, but what does it really take to turn an audience into a thriving and sustainable community? Not just followers\, streams\, or likes\, but genuine fans who are willing to buy tickets\, merchandise\, memberships\, experiences\, or support crowdfunding campaigns\, while continuing to engage with the artist over time.\n\nThis panel explores what it takes to build and\, crucially\, monetize a community around an artist or music project. Artists and music industry professionals will share real experiences and practical strategies for turning audience engagement into meaningful\, sustainable revenue. From identifying the right supporters and creating value beyond the music\, to developing products\, experiences\, and direct-to-fan revenue streams\, the conversation will look at what makes a community willing to invest in the project they care about.
CATEGORIES:PANEL
LOCATION:MUGUREL VRABETE ROOM\, HOTEL CARO
SEQUENCE:0
UID:2da1c81ce62bddcbd91a43e2cd97b2e2
URL:http://mmb2026.sched.com/event/2da1c81ce62bddcbd91a43e2cd97b2e2
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260903T080000Z
DTEND:20260903T084000Z
SUMMARY:(RO) The Sober Generation Is Here: Can Live Music Venues Keep Up? (Panel)
DESCRIPTION:This panel brings together promoters and venue bookers to discuss the current challenges in live music\, from rising costs and shifting business models to changing audience behaviours. With Gen Z going out less\, drinking less alcohol\, and engaging differently with nightlife\, the conversation will focus on how venues are adapting their programming and strategies to stay relevant and sustainable. The discussion will explore what it takes today to build and maintain audiences\, and how the live sector is responding to a rapidly evolving cultural and economic landscape.\n&nbsp\;
CATEGORIES:PANEL
LOCATION:NICU COVACI ROOM\, HOTEL CARO
SEQUENCE:0
UID:d0233469edd3d5edcfeae22014e06b1f
URL:http://mmb2026.sched.com/event/d0233469edd3d5edcfeae22014e06b1f
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260903T080000Z
DTEND:20260903T084000Z
SUMMARY:(RO) The Physicality of Performance (Workshop)
DESCRIPTION:\n
CATEGORIES:WORKSHOP
LOCATION:LAURA STOICA ROOM\, HOTEL CARO
SEQUENCE:0
UID:ae4f272925b99770210f5a9832ec06be
URL:http://mmb2026.sched.com/event/ae4f272925b99770210f5a9832ec06be
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260903T091500Z
DTEND:20260903T095500Z
SUMMARY:(RO) Keynote / Catalin Maruta
DESCRIPTION:\n
CATEGORIES:INTERVIEW
LOCATION:LAURA STOICA ROOM\, HOTEL CARO
SEQUENCE:0
UID:c0b85ad22376d2e639cd8a66936756ca
URL:http://mmb2026.sched.com/event/c0b85ad22376d2e639cd8a66936756ca
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260903T091500Z
DTEND:20260903T095500Z
SUMMARY:(EN) Make An Agent Fall For Your Show (Panel)
DESCRIPTION:What does it take for an artist to make a booking agent fall in love with their music and live show? In today's highly competitive live music landscape\, great songs are only part of the equation. This panel brings together experienced booking agents to discuss what truly captures their attention\, what convinces them to take a chance on an emerging artist\, and what makes a live act stand out in a crowded market.\n\nWe'll also explore the realities of an agent's role today: the challenges of building tours\, navigating rising costs\, changing audience behaviour\, and balancing artist development with commercial viability. Whether you're an emerging artist\, manager\, or music professional\, this conversation will offer practical insights into how to build stronger relationships with agents and better position your project for the live circuit.
CATEGORIES:PANEL
LOCATION:MUGUREL VRABETE ROOM\, HOTEL CARO
SEQUENCE:0
UID:a9e9904b743dc848995883a86f242f6c
URL:http://mmb2026.sched.com/event/a9e9904b743dc848995883a86f242f6c
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260903T091500Z
DTEND:20260903T095500Z
SUMMARY:(EN) Musicals for Music Artists (Panel)
DESCRIPTION:For many artists\, musicals can offer exciting creative and professional opportunities beyond the traditional music industry. But what does it take to make the transition from the concert stage to the theatre stage\, and how can this experience shape an artist's career?\n\nThis panel brings together performers\, casting professionals\, and musical theatre experts to discuss what qualities artists need to succeed in a musical production\, how the casting process works\, and the skills that set candidates apart. The conversation will also explore how performing in musicals can influence an artist's visibility\, artistic development\, and long-term career\, opening new opportunities while complementing their work as recording and touring musicians.
CATEGORIES:PANEL
LOCATION:NICU COVACI ROOM\, HOTEL CARO
SEQUENCE:0
UID:966a5be65c028bd43859b643b20a6e1a
URL:http://mmb2026.sched.com/event/966a5be65c028bd43859b643b20a6e1a
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260903T100000Z
DTEND:20260903T110000Z
SUMMARY:The vinil.ro Reception by Universal Music Romania
DESCRIPTION:Vlad Musta este artist si songwriter român\, remarcat pentru vocea sa puternica si timbrul recognoscibil.\n Publicul larg I-a descoperit odata cu participarea la Vocea României\, experientã care a reprezentat un punct important în dezvoltarea sa artistică si i-a oferit ocazia sã îsi demonstreze versatilitatea vocală în fata unei audiente nationale.\n De atunci\, Vlad si-a construit propriul proiect muzical\, explorând un sound pop contemporan si transformând experiente personale în piese directe si usor de simtit. „Vina mea"\, „in dragoste amator"\, „Aburi de Alcool" si „De mâine" fac parte din parcursul prin care isi contureazä tot mai clar identitatea artistică.\n Dincolo de propriile lansări\, Vlad si-a dezvoltat experienta atât in studio\, cât si pe scenă\, colaborând cu artisti si producãtori din industria muzicală românească si continuând sã îsi extindã repertoriul si comunitatea construitä în jurul muzicii sale.\n Cu o combinatie de vulnerabilitate\, energie si o voce care rămâne usor în minte\, Vlad Musta îsi propune să ducă proiectul sãu într-o zonă tot mai matură\, păstrând in centru autenticitatea si conexiunea cu publicul.\n\n
CATEGORIES:
LOCATION:MMB Lobby\, https://www.carohotel.ro/?lang=en
SEQUENCE:0
UID:01739209d0549187d8e4ef99392a1b18
URL:http://mmb2026.sched.com/event/01739209d0549187d8e4ef99392a1b18
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260903T110000Z
DTEND:20260903T114000Z
SUMMARY:(EN) Scaling Local Talent Into Global Success (Panel)
DESCRIPTION:What does it take to turn local music talent into an international success story?\n\nThis panel brings together professionals with hands-on experience in artist development\, music business\, talent discovery\, music export and international industry networks to explore how emerging artists and local music ecosystems can break beyond their home markets.\n\nFrom building the right professional infrastructure and developing export strategies to connecting artists with international festivals\, showcases\, networks and industry opportunities\, the conversation will look at what really helps talent travel — and how local music industries can create sustainable pathways to global visibility.
CATEGORIES:PANEL
LOCATION:LAURA STOICA ROOM\, HOTEL CARO
SEQUENCE:0
UID:d8bbcc221e81df13d47797c3a8bc5ae7
URL:http://mmb2026.sched.com/event/d8bbcc221e81df13d47797c3a8bc5ae7
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260903T110000Z
DTEND:20260903T114500Z
SUMMARY:(RO) Social Media for Artists Who Hate Social Media (Workshop)
DESCRIPTION:A working session for musicians who dislike this part of the job but still have to do it. Not motivational\, and not a list of formats that work this month. Expect uncomfortable arguments along the way about what the algorithm is actually measuring\, what authenticity has ever meant in music\, and where the line between public and private belongs. You leave with a way of working that survives the weeks when you don't feel like it.
CATEGORIES:PANEL
LOCATION:MUGUREL VRABETE ROOM\, HOTEL CARO
SEQUENCE:0
UID:7b171f2c788991bd0f7c245ae2cd2c2d
URL:http://mmb2026.sched.com/event/7b171f2c788991bd0f7c245ae2cd2c2d
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260903T110000Z
DTEND:20260903T114000Z
SUMMARY:(RO) Make It When You Break It: How to Survive Storms (Workshop)
DESCRIPTION:In the music industry\, a crisis is never a question of if\, but when. A leaked statement\, a cancelled show\, a controversy that spirals overnight — reputation can take years to build and hours to lose. This session looks at what actually happens when things fall apart: how artists\, managers\, and labels respond under pressure\, what separates those who recover from those who don't\, and why some careers even come out stronger on the other side.\n\nDrawing on real cases from the music business\, we'll break down the anatomy of a reputational crisis — from the first spark to full-blown storm — and explore practical strategies for navigating it: when to speak\, when to stay silent\, who should deliver the message\, and how to rebuild trust with audiences\, partners\, and the media.\n\nBecause in the end\, it's not the storm that defines you. It's what you make of it when it breaks.
CATEGORIES:WORKSHOP
LOCATION:NICU COVACI ROOM\, HOTEL CARO
SEQUENCE:0
UID:c8e9504c7b4e3a25906a1a117fc520d4
URL:http://mmb2026.sched.com/event/c8e9504c7b4e3a25906a1a117fc520d4
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260903T121500Z
DTEND:20260903T125500Z
SUMMARY:(RO) Keynote / Grasu XXL
DESCRIPTION:The journey from underground artist to one of the biggest musical projects in Romania
CATEGORIES:INTERVIEW
LOCATION:LAURA STOICA ROOM\, HOTEL CARO
SEQUENCE:0
UID:41faf64e48b189486df55707f881b429
URL:http://mmb2026.sched.com/event/41faf64e48b189486df55707f881b429
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260903T121500Z
DTEND:20260903T125500Z
SUMMARY:(RO) The Holy Grail of DIY: Cultivating Deep Fan Engagement (Panel)
DESCRIPTION:Community is the Holy Grail of the music business. In an industry where attention is increasingly fragmented\, a strong community is one of the most valuable assets an artist\, festival\, or event brand can build. This session explores how to create\, nurture\, and grow engaged communities that go beyond audiences and followers\, transforming fans into active participants and long-term advocates. We'll discuss strategies for building authentic connections\, sustaining engagement between releases or events\, and fostering a sense of belonging that drives both cultural impact and sustainable growth
CATEGORIES:PANEL
LOCATION:MUGUREL VRABETE ROOM\, HOTEL CARO
SEQUENCE:0
UID:b122115cb7bb792983b02a72f208a38a
URL:http://mmb2026.sched.com/event/b122115cb7bb792983b02a72f208a38a
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260903T121500Z
DTEND:20260903T125500Z
SUMMARY:(EN) Watch\, Listen\, Convert: Making Romania’s Video & Market Trends Work for You (Panel)
DESCRIPTION:An expertise session on YouTube and current market trends.
CATEGORIES:PRESENTATION
LOCATION:NICU COVACI ROOM\, HOTEL CARO
SEQUENCE:0
UID:5f6c77965af46bd95018f58de362d209
URL:http://mmb2026.sched.com/event/5f6c77965af46bd95018f58de362d209
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260903T130000Z
DTEND:20260903T140000Z
SUMMARY:The Unwind Reception by Women in Music
DESCRIPTION:\n
CATEGORIES:
LOCATION:MMB Lobby\, https://www.carohotel.ro/?lang=en
SEQUENCE:0
UID:85b4037a8aa427530055edd5b7f3f41a
URL:http://mmb2026.sched.com/event/85b4037a8aa427530055edd5b7f3f41a
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260903T173000Z
DTEND:20260903T180000Z
SUMMARY:MINDTHEGAP Trio
DESCRIPTION:MINDTHEGAP is an instrumental piano trio born in Transylvania\, part of a new generation of Romanian cross-genre jazz groups\, with a distinctive style defined by a complex sound that evokes film music\, nu jazz\, fusion\, and progressive rock.\n\nDespite the classic trio format of keyboards\, bass\, and drums\, MINDTHEGAP’s music creates an authentic blend of diverse genres\, both through a modern approach to traditional instruments and by incorporating elements of electronic music\, rock\, and world music.\n\nTheir compositions draw inspiration from Transylvania’s multicultural diversity\, combining intense\, emotionally charged harmonies with surprising improvisations and complex rhythms\, offering audiences a unique and varied sonic universe.
CATEGORIES:SHOWCASE
LOCATION:Expirat - Indoor Stage\, Strada Doctor Constantin Istrati 1\, 040542 București\, Romania
SEQUENCE:0
UID:f1b7912a89d7e1ffc35bdadbecefab50
URL:http://mmb2026.sched.com/event/f1b7912a89d7e1ffc35bdadbecefab50
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260903T180500Z
DTEND:20260903T183500Z
SUMMARY:Not My Cup of Tea (RO)
DESCRIPTION:Not My Cup of Tea is a project based between Piatra Neamț and Bucharest\, blending alt-rock and shoegaze within a lo-fi\, atmospheric\, and visceral sonic landscape. What started in 2019 as a jam session between friends gradually evolved into their debut album\,&nbsp\;DWELL\, released in 2023.\n\nRecorded in an intimate bedroom setting\, the songs delve into a raw space of introspection and contemplation\, exploring both personal and philosophical-social themes.\n\nCurrently active within Bucharest’s underground scene\, the band is in the process of refining its sonic universe and shaping its second album\,&nbsp\;Flat Sky Society.
CATEGORIES:SHOWCASE
LOCATION:Expirat - Garden Stage\, Strada Doctor Constantin Istrati 1\, 040542 București\, Romania
SEQUENCE:0
UID:e97461822c3bf36f0bd695061e336792
URL:http://mmb2026.sched.com/event/e97461822c3bf36f0bd695061e336792
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260903T184000Z
DTEND:20260903T191000Z
SUMMARY:Cosmos în Buzunar (MD)
DESCRIPTION:Founded in 2016 by Pavel Olari\, Moldova's Cosmos în Buzunar blends analog synths\, acoustic drums\, and textured guitars to create a cinematic soundscape spanning electronic music\, alternative rock\, and dark wave. Featuring Pavel Olari (vocals\, synths)\, Alex Însurățelu (guitar)\, and Cătălin Oleinic (drums)\, the band has performed at major festivals like Electric Castle\, Summer Well\, and Waves Vienna\, sharing stages with acts like Alternosfera and Ivan Dorn.
CATEGORIES:SHOWCASE
LOCATION:Expirat - Indoor Stage\, Strada Doctor Constantin Istrati 1\, 040542 București\, Romania
SEQUENCE:0
UID:0902b5f474f56a3919ad0ac655fb8b09
URL:http://mmb2026.sched.com/event/0902b5f474f56a3919ad0ac655fb8b09
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260903T191500Z
DTEND:20260903T194500Z
SUMMARY:miau.wav (RO)
DESCRIPTION:𝗺𝗶𝗮𝘂.𝘄𝗮𝘃 is an indie dreampop duo from Bucharest\, Romania. The concept took shape in 2022\, when Teddy and Mircea started writing together in their kitchen in Berceni. That improvised studio turned into a real passion\, and today miau.wav is the space where the two of them independently write\, produce\, mix\, master and illustrate their own music. Their sound blends electronic dance elements with the nostalgia of 90s and 2000s music\, plus disco\, funk and RnB influences.\n\nTheir single “Last Days of Summer” caught the attention of Romanian media with a sound that stands out in today’s local scene\, earning airplay on Radio Guerrilla and Europa FM and a spot in over 150 Spotify playlists\, including Alternative Music Romania and New Music Friday on Apple Music.
CATEGORIES:SHOWCASE
LOCATION:Expirat - Garden Stage\, Strada Doctor Constantin Istrati 1\, 040542 București\, Romania
SEQUENCE:0
UID:f490dba6b2076a37fe8ef96dabf520f5
URL:http://mmb2026.sched.com/event/f490dba6b2076a37fe8ef96dabf520f5
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260903T195000Z
DTEND:20260903T202000Z
SUMMARY:Theodore (GR)
DESCRIPTION:𝗧𝗵𝗲𝗼𝗱𝗼𝗿𝗲 is an alternative rock artist\, songwriter and performer whose sound blends indie rock\, electronic and post-punk elements. His lyrics and concepts emerge from a deep desire to explore existential and ethical questions\, crafting songs that come to life in unique\, energetic and immersive live shows.\n\nTheodore has spent the past several years touring across Europe and twice in the USA. His live performance at SXSW caught the attention of Bob Boilen\, who personally selected him for an NPR Tiny Desk session in 2019. He’s also played renowned festivals like Reeperbahn (Germany)\, Eurosonic (Netherlands)\, Primavera Pro (Barcelona) and Europavox (Clermont-Ferrand\, Bologna\, Vienna\, Zagreb\, and Bucharest as Band of the Month)\, and shared the stage with acclaimed artists like Sigur Rós\, Amber Run and DIIV.\n\nHaving released his album “FIRE” and completed the first leg of his EU tour\, Theodore is currently in the studio recording his next album.
CATEGORIES:SHOWCASE
LOCATION:Expirat - Indoor Stage\, Strada Doctor Constantin Istrati 1\, 040542 București\, Romania
SEQUENCE:0
UID:5f6effd265175a4c27abb432f790d981
URL:http://mmb2026.sched.com/event/5f6effd265175a4c27abb432f790d981
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260903T090621Z
DTSTART:20260903T203500Z
DTEND:20260903T212000Z
SUMMARY:TOURIST (RO)
DESCRIPTION:tourist is a diy four-piece melodic hardcore band from Romania with roots in local scene and diy culture\, cinematography and social media marketing. The group captured the attention of the local and diy scene of Bucharest from the very beginning with a unique sound and visual direction. \n\nThe band’s main focus with everything they do is to push art and music beyond what an independent or a signed artists/band is capable of doing. Attention to detail is what sets them apart from any other musical project and thats a key thing regarding the ongoing rise to popularity\, not just in Romania’s hardcore scene but across Europe. Everything this band does is DIY.\n\nCurrently the band has put out an EP and a few singles from the upcoming album\, set to come out this year. Each release has seen major praise from fans and critics.
CATEGORIES:SHOWCASE
LOCATION:Expirat - Indoor Stage\, Strada Doctor Constantin Istrati 1\, 040542 București\, Romania
SEQUENCE:0
UID:3465472dd3ecd4be3434e9dfcda10e84
URL:http://mmb2026.sched.com/event/3465472dd3ecd4be3434e9dfcda10e84
END:VEVENT
END:VCALENDAR